Spending Trends in the CMO and CRO Market

PharmPro, January 2012

In today’s highly competitive market, it is extremely important for contract research and manufacturers to have access to information that allows them to target the specific segments of the pharmaceutical and biotechnology industry that are looking to outsource the particular services they provide.

Understanding shifts in annual outsourcing budgets and spending can help CROs and CMOs to better position themselves for capturing business, particularly at a time when many – if not all – pharma and biotech companies are looking to cut costs and streamline operations.

Big Pharma

Despite peaking in Q3 of 2011 at $2.14B, the outsourcing market size (based on data from Nice Insight’s pharma and biotech survey respondents) stayed consistent from Q1 to Q4, ranging from $1.933B to $1.935B. Not surprisingly, Big Pharma spent the most on outsourcing of the different customer bases; however, their anticipated spend decreased over the course of the year, with a $28M drop overall. The services where Big Pharma anticipates the greatest spending reductions are packaging and pre-formulation/formulation. The survey results also indicate that Big Pharma outsourced the greatest number of services in Q4, at 5.08 – up from 3.74 in Q1.

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Biotech

Outsourcing spend for biotech companies increased over the first three quarters of 2011, but when it comes to their anticipated spend for 2012, respondents indicated it was only marginally higher than Q1 2011 (+$6M). The service with the largest increase in spending among biotech companies was blending, which grew 11% from Q1 to Q4. However, the number of services outsourced by Biotech companies changed little when comparing Q1 (3.90) and Q4 (4.0).

Emerging Companies

Emerging biotech and emerging/niche/start-up companies showed the largest increases
in outsourcing spending in Q4. Interestingly, the additional money spent did not translate into additional services outsourced; rather, these businesses will likely up the number of projects or the size of the projects outsourced. This is likely due to the fact that these smaller companies are dependent on investment dollars, can be more vulnerable to swings in the financial markets, and often need to prove the efficacy of their data through clinical phases. Between Q1 and Q4, outsourcing of blending and consulting services (11%) and custom manufacturing and drug delivery (8.5%)* increased the most among this group.

By pinpointing how and where different segments of the industry are investing in outsourcing, providers can adjust their marketing efforts to better focus on these companies and improve their odds of forming successful partnership

Specialty Pharma

Conversely, specialty pharma had the largest drop in outsourcing spend, decreasing by
$109M between Q1 and Q4. The largest decreases in spending among specialty pharma survey respondents were in the following services: custom manufacturing (-$21m) process optimization (-$13m) and stability, storage and testing. specialty pharmaceuticals also dropped from 4.54 services in Q1 to 4.2 services in Q4.

When asked about 2012 budgets in the Q4 survey, 50% of Big Pharma companies reported budgets of 50+ million USD. This was followed by biotech/biologics (24%), emerging biotech/biologics (19%) specialty pharma (17%) and emerging, niche or start-up companies (2%). for the 10 to 50 million range, specialty pharma companies were most prevalent at 49%, followed by emerging biotech/biologics (44%), big pharma (40%), biotech/biologics (38%) and emerging, niche or start-up companies (19%). Not surprisingly, companies with annual budgets of less than 10 million were comprised primarily of emerging, niche or start-up companies at 79%. Emerging biotech/biologics and biotech/biologics companies accounted for 38% of the total companies in this lower range.

For CROs and CMOs looking to increase partnership opportunities with pharma and biotech companies, one thing is for certain – knowledge is power. According to Nice Insight’s survey results, companies that outsource drug development tend to use a combination of 2.5 different methods to select a partner. Respondents indicated they are most likely to seek advice from consultants (68%) followed by referrals (53%) and visiting trade shows/industry events (41%) during the vetting process. By pinpointing how and where different segments of the industry are investing in outsourcing, providers can adjust their marketing efforts to better focus on these companies and improve their odds of forming successful partnerships.

 

Nice Insight

Nice Insight, established in 2010, is the research division of That’s Nice, A Science Agency, providing data and analysis from proprietary annual surveys, custom primary qualitative and quantitative research as well as extensive secondary research. Current annual surveys include The Nice Insight Contract Development & Manufacturing (CDMO/CMO), Survey The Nice Insight Contract Research - Preclinical and Clinical (CRO) Survey, The Nice Insight Pharmaceutical Equipment Survey, and The Nice Insight Pharmaceutical Excipients Survey.

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