Checkered Flag in Sight

Icon_Sun.svg The Road to BIO: Day 12

Sunday, June 18, 2017

At long last – the Golden State. Home to 3,400 life science companies, California is a fitting host to the hundreds of biotech, pharma, contract service, and other organizations attending this year’s BIO International Convention. And while we often think of Silicon Valley as the nation’s hub for technology, the state of California as a whole has a rich history of innovation, especially in life science.

Not Done Yet

Today may be the last day of our journey, but the Road to BIO is far from over. We’ll be meeting soon with our final sponsor, Bio-Rad, our car is due soon at booth 1019, and we need to set up for a three-day whirlwind at BIO 2017. We were meant to interview with BIO CEO Jim Greenwood today as well, but we will instead be meeting him in our booth on Wednesday. We can’t wait!


Crunch Time

Outside of our corporate commitments and if time permits, we may check out the Hale Telescope at the Palomar Observatory, and the USS Midway Museum in San Diego. The car is due to BIO 2017 booth 1019 by 10am PT. We’ll see you at the finish line!

What we nearly wrote off as another mirage turned out to be Haig Armaghanian, CEO of our Nice Consulting Partner, Haig Barrett. The team is pictured here in Oro Valley, Arizona.

R2B_TN_0619_AM2.jpgKenneth F. Wertman, Ph.D., Senior Vice President, Icagen, took the time to speak with us on Sunday morning about Icagen's truly integrated approach to early drug discovery.


All we heard before we reached the New Mexico border was that there was nothing to see (or do, for that matter) from El Paso to Tucson. Accepting this as a challenge, we managed to find plenty! 


We’ll check back in this afternoon from San Diego with more #RoadtoBIO updates on our journey toward #BIO2017! In the meantime, follow the Road to BIO on Twitter @ThatsNiceLLC, and on our Road to BIO blog published on Pharma’s Almanac.

To join us on the Road to BIO, view all of our daily videos.


Steve Kuehn

Steve offers the life science industry insight and perspective from his more than 30 years of editorial, corporate and agency communications experience. Drawing from tenure as a lead communicator and media relations director for one of world’s largest technology and engineering companies, as well the editorial leadership of industry-leading B2B journals serving the energy, transportation and pharmaceutical sectors, including Pharmaceutical Manufacturing magazine, Steve delivers brand strategy, market-moving content and decision support. Steve holds a Bachelor of Science degree from Ohio University.