Tim Rich is a vice president, and one of the founding members of PPD Digital, PPD’s decentralized business unit. He leads the consultancy, in- novation, and strategy group who are driving forward the adoption of decentralization while bringing forward innovative new solutions. Pri- or to his appointment, Rich was a member of the biotech operational leadership group. In this role, he provided strategic direction, leader- ship, and management across multiple divisions and therapeutic areas by utilizing his 20 years of experience in project delivery that covers a wide range of indications, including complex rare disease and gene therapy programs. Rich joined PPD in 2006 in project management and has progressed to his current leadership role. His experience spans all elements of global project management, portfolio management, de- velopment operations, and client relationship roles.